Incognito: The Secret Lives of the Brain [Paperback]
Author: David Eagleman | Language: English | ISBN: 0307389928 | Format: PDF, EPUB
Incognito: The Secret Lives of the Brain
Download for free books Incognito: The Secret Lives of the Brain [Paperback] from mediafire, rapishare, and mirror link Books with free ebook downloads available Incognito: The Secret Lives of the Brain [Paperback]
Download for free books Incognito: The Secret Lives of the Brain [Paperback] from mediafire, rapishare, and mirror link
If the conscious mind--the part you consider to be you--is just the tip of the iceberg, what is the rest doing?
In this sparkling and provocative book, renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate its surprising mysteries. Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Is there a true Mel Gibson? How is your brain like a conflicted democracy engaged in civil war? What do Odysseus and the subprime mortgage meltdown have in common? Why are people whose names begin with J more like to marry other people whose names begin with J? And why is it so difficult to keep a secret?
Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions.
- Paperback: 304 pages
- Publisher: Vintage; Reprint edition (May 15, 2012)
- Language: English
- ISBN-10: 0307389928
- ISBN-13: 978-0307389923
- Product Dimensions: 8 x 5.2 x 0.7 inches
- Shipping Weight: 1 pounds (View shipping rates and policies)
- Amazon Best Sellers Rank: #5,952 in Books (See Top 100 in Books)
- #2 in Books > Textbooks > Law > Criminal Law
- #4 in Books > Textbooks > Social Sciences > Psychology > Neuropsychology
- #4 in Books > Textbooks > Social Sciences > Psychology > Cognitive Psychology
Perhaps I shouldn't have read this book. I am a neuroscientist, and clearly this is meant for a lay audience, however I often enjoy such books for their concise synthesis of research and the freedom they give the author to speculate. Unfortunately it became clear quickly that this would not be such a book - p.19 announces that the author is from the Malcolm Gladwell school of nonfiction "Why was Topsy the elephant electrocuted by Thomas Edison in 1919? ... is there a real Mel Gibson? ... why do strippers make more money at certain times of month?" Ask intriguing questions, link them with vague explanations, file them under a catchy one-word title, and voila NY Times bestseller. While I have little doubt that this book will do well commercially and be enjoyed by many, I cannot recommend it to anyone with a serious interest in neuroscience.
While chapter two is a solid introduction to perception as inference, it is downhill from there. It becomes clear that Eagleman is not interested in any systematic review of the unconscious factors that influence our decisions, but is merely interested in presenting flashy examples. This by itself wouldn't be so objectionable, if he had actually come up with interesting and novel examples, instead of simply reciting old standards and cribbing from other authors. Eagleman has borrowed so much of his material that V.S. Ramachandran should demand royalties. However, Eagleman apparently hasn't read Ramachandran carefully enough, as he references his paper "Why do gentlemen prefer blondes?", apparently unaware that the paper was satirical. How embarrassing.
Eagleman attempts to go beyond the flashy examples in Chapter 5, declaring that the brain is a "team of rivals." This reference to D.K.
I thought I already knew quite a bit about neuroscience and human behavior, but I learned so much from this book that my mind is still reeling. While reading Incognito, I actually experienced the kind of spiraling mind-expansion that I haven't felt since...well...never mind....
The book, which is grounded in a massive amount of neuroscience research, is written in a conversational manner with lots of analogies and metaphors that make the information both accessible and retrievable. For example, consciousness is described as being like the CEO of a very large company, having little awareness of the details of day-to-day operation, responsible only for setting major goals and for adapting to major changes. While his metaphors become redundant at times (especially "team of rivals," a phrase repeated so often as to become irritating), the author is generally skilled at finding ways to explain complicated processes in a straightforward manner. He also creates opportunities for active engagement by providing optical illusions and mental exercises that help the reader actually experience some of the idiosyncrasies of the brain.
Since I had read some of the Amazon reviews before finishing the book, I was apprehensive about the penultimate chapter on the justice system and the concept of culpability. I thought the main point would be that nobody should be held culpable for misdeeds because so many of our actions are not under our control. But the author clearly states that "explanation does not equal exculpation." He does, however, suggest that although we don't currently have the scientific sophistication to find the biological underpinnings of all deviant behavior, we have learned enough to suggest that we will keep finding more explanations.
No comments:
Post a Comment